BioFilters, in collaboration with Marlboro – Biodegradable cigarette filters
Accolades
Graphic Design USA 2020 American Graphic Design Awards - Winner
Biofilters is a company that produces biodegradable cigarette filters. This designed collaboration with Marlboro keeps their well-known word mark in tact while revamping their typical symmetrical, classical style design. The purpose of a collaboration is due to the fact that smokers tend to stick with the brands they know, thus a collaboration with a brand like Marlboro is better for Biofilters publicity and sales. Ads are intended to promote smokers to choose a cigarette that gives back to the planet.